The UK government is moving closer to implementing a long-promised ban on the sale of high-caffeine energy drinks to children under 16, with officials confirming they are actively reviewing public feedback following a recent consultation.
In a written parliamentary response released on Monday (23 March) the Department of Health and Social Care (DHSC) addressed a question from Conservative MP Stuart Andrew about whether legislation would be introduced before the next King’s Speech.
The government reaffirmed its commitment to the policy, noting that a 12-week consultation ran from September 3, 2025, to November 26, 2025. Officials said they are “carefully considering the responses” and will publish further details on next steps in due course.
“Should legislation be proposed following the consultation outcome, the final timing for introducing legislation would depend on ministerial decisions following the consultation, impact assessment requirements, and the necessary parliamentary scrutiny,” the response from Labour MP Sharon Hodgson stated.
The proposed ban would target high-caffeine energy drinks, typically those containing more than 150mg of caffeine per litre, such as popular brands like Red Bull, Monster, and Prime, making it illegal to sell them to anyone under 16 across all channels, including shops, online retailers, restaurants, cafes, and vending machines.
The measure aims to protect children’s physical and mental health, with evidence linking excessive consumption to issues like disrupted sleep, increased anxiety, poor concentration, and potential contributions to obesity.
The policy was first committed to in the King’s Speech and forms part of broader efforts under Labour’s health agenda to tackle childhood obesity and improve educational outcomes.
Health Secretary Wes Streeting previously indicated the ban would be introduced “a lot sooner” than the end of the current parliament.
The consultation sought input from health experts, educators, retailers, manufacturers, and the public on the proposal’s design and enforcement.
While many health organisations, including the British Dietetic Association, have welcomed the move and urged swift action, the industry has engaged in the process to discuss potential impacts.
No firm timeline has been set for legislation or implementation, but the government’s latest update signals that the policy remains on track, pending analysis of the consultation results.
The ban would apply in England, with Scotland already having similar restrictions in place.
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