HotMinute smashes traffic records – Biggest ever month in September
HotMinute has broken its traffic record, growing its readership by over 100% month-on-month in September.
This is the latest milestone for the UK technology and business news publication, which has a core readership of well over 100,000 since launching in mid-2025.
Click here to contact HotMinute’s advertising team.
A major reason for this growth is HotMinute’s unparalleled focus on UK technology news and features.
HotMinute’s editorial team draws on a combined three decades of finance and technology journalism experience to keep readers ahead of a fast-moving industry.
“September was our best month since we launched HotMinute, and we achieved it while many established publishers are losing readers,” said Ryan Brothwell, Co-Founder and Editor at HotMinute.
“Our decision to focus on the fundamentals has given readers a clear reason to come back, and they are returning in larger numbers every month.”
“HotMinute’s steady and sustained growth is a testament to our focus on the news that matters to tech decision-makers,” said Jamie McKane, Co-Founder and Editor at HotMinute.
“We saw a gap between global tech headlines and what matters to people in Britain, and our growing readership proves we are closing it with clear and relevant coverage.”
The quality of HotMinute’s readers makes the publication unique, as its audience includes some of the country’s leading business decision-makers. This includes:
- CEOs, CTOs, CIOs, CFOs, and Directors
- IT Managers and Middle Managers
- IT Professionals
- Editorial Teams at other major UK publications – including the Financial Times and The Economist
Furthermore, HotMinute’s readers guide the purchasing decisions of their family and friends.
This ripple effect amplifies HotMinute’s impact, making it a powerful resource for anyone interested in the technology sector.
A growing audience in a difficult market
HotMinute’s growth comes as many established news publishers report falling traffic, with AI-generated answers in Google Search sending fewer readers through to their websites.
HotMinute has built a loyal audience across several channels, which now includes over 10,000 followers across social media and over 1,000 daily email subscribers.
This direct relationship with readers gives HotMinute an audience that does not depend on search engines alone.
Contact HotMinute’s advertising team
HotMinute’s advertising team is ready to help your business reach a growing and engaged UK technology audience.
We offer sponsored content and advertising opportunities for brands, and will work with you to ensure your campaign performs well.
Click here to contact HotMinute’s advertising team.
