Brits looking to extend their December pay further could cut back on some of the spending by taking part in ‘Dry January’ and cutting out all alcoholic beverages for the month.
Dry January (going alcohol-free for January) has existed for several years as a way to reset their relationship with alcohol, improve physical and mental health (better sleep, more energy, weight loss, reduced disease risk), and learn to enjoy social situations without drinking.
However, a new analysis by investment platform AJ Bell shows that Brits can also save a decent amount of money by participating in the challenge.
The group relied on data from research firm IWSR and the Office for National Statistics, which show that the average UK adult has 10.2 drinks each week. At the same time, the average pint of lager costs £4.80 at the pub.
Based on these figures, you could be racking up a beer bill of more than £195 each month. This figure could be substantially higher when considering that a pint is closer to £7-8 for those living in London. Those who enjoy a cocktail, nice glass of wine or whiskey could also be facing a much higher bill.
The number will also vary widely depending on each person’s drinking habits, lifestyle, and location. The data shows that having drinks at home is much more affordable, at just around £1.50 per pint according to the ONS, which by these calculations, would mean £61.60 each month.

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