Brits set to splurge £3.81 billion on Boxing Day
Brits are set to spend £3.81 billion this Boxing Day, making it the most lucrative day across the whole post-Christmas sales period.
The Shopping for Christmas Report by VoucherCodes.co.uk, forecasts Boxing Day sales will rise 2.2% year-on-year, with spending set to reach its highest level since 2021.
High street retailers can look forward to the £2.6 billion expected to be spent in stores alone as Brits try to maximise savings, purchasing big-ticket items before the New Year.
Saturday 27th is set to bring in the second-highest sales (£3.48 billion), with spending up 4.9% from the previous year. But, as we draw closer to the end of the year, spending will tail off down to £1.02bn on New Year’s Eve.
While shopper numbers are forecast to peak on 27th (28 million), those shopping on Boxing Day (23 million) are shopping with purpose, spending more than any other day during the six-day sales event. However, as Boxing Day tends to be a day for family, fewer people will be shopping both online and offline than on the 27th.
“Christmas might be over for another year but the time for shopping and bagging a bargain is far from over! We know the festive season and seemingly endless Christmas shopping can really take its toll on budgets, but if there’s still some items on your wishlist, the post-Christmas sales can be a great opportunity to cash in on some bargains before the New Year,” said Zoe Morris, Savings Expert at VoucherCodes.co.uk.
“The Boxing Day sales can offer great deals, as retailers clear stock for the new year. But, to get the best possible saving, the key is to always check for a stackable discount code you can use on top of sales. Keep an eye out for VoucherCodes’ purple ‘Works with Sale’ tag on offers – all these offers let you bag an extra saving on top of the sales!”
