Amazon’s Temu competitor is now out of Beta – and it’s offering thousands of £1 deals
Amazon has announced that it’s officially moving its new Haul service out of Beta and into full release, following unprecedented demand in the UK and other regions.
Amazon Haul offers thousands of products for £20 or less, with the majority under £10 and some for as little as £1. Haul is available through the Amazon Shopping app, and features thousands of products from multiple categories, including fashion, home, lifestyle, and more.
However, Amazon has designed Haul as its own shopping experience. The search, basket and checkout have been designed to offer a fun, engaging way to shop on the app, directly in line with experiences offered by shopping giants such as Temu.
Notably, Amazon Haul orders will arrive in two weeks or less. This is a much longer time than traditional Amazon purchases, but is in line with Temu purchases, which typically ship from mainland China.
“What started as a U.S.-only shopping experience has quickly expanded to serve customers in 25 countries, with plans for continued expansion in 2026. Amazon Haul now serves customers in countries including the UK, Germany, France, Italy, Spain, Japan, and Australia, and through the brand Amazon Bazaar brand in Mexico, Saudi Arabia, and the United Arab Emirates,” the group said.
Last week it launched a standalone Amazon Bazaar app to 14 locations including Hong Kong, Philippines, Taiwan, Kuwait, Qatar, Bahrain, Oman, Peru, Ecuador, Argentina, Costa Rica, Dominican Republic, Jamaica, and Nigeria.
“With the amazing momentum we’re seeing in the Haul experience, we are removing the “beta” designation on the experience globally. We’ll continue to invent new features and evolve Haul as we work to further delight customers and expand to even more new regions.
“We look forward to continuing to bring customers an innovative experience that they love while also driving exciting business value for our selling partners.”
Amazon said that customers can enjoy even more savings when they add more items to a single order, with 5% off orders £30 and over, and 10% off orders £50 or more. Orders of £15 or more qualify for free delivery in one to two weeks.
“Whether customers are looking for everyday essentials, trying something new, or getting a jump on holiday shopping without breaking the budget, Haul has become the place where great prices meet great products.”
